Your website is often someone’s first interaction with your organization.
Time and again, people decide whether or not to do business with you based on how easy it is for them to find the answers they want, and carry out tasks. Is the user experience on your site getting in their way?
These user experience consulting services look at different elements of the UX and will identify opportunities to create a great customer-centric experience.
User experience audits
This is a 100+ point heuristic review of your site to identify issues with usability, findability, readability, and more.
You get to see how your customers carry out top tasks and behave on your site.
This ensures the voice and tone of your content is aligned with your customers expectations and your brand.
People don’t like to read online – they scan. Web writing optimizes your content so your message gets communicated effectively.
This will identify and measure the Key Performance Indicators that matter to your bottom line, and create a framework for success.
An accessibility audit evaluates how easy it is for people with disabilities to access your web content.
Information architecture (IA) review
The goal of an IA review is to make it easier for people to find information your site. It improves the structure and layout of your content.
Search engine optimization (SEO)
SEO will entice more qualified people to click to your site from search engines.
A digital strategy will assess your overall digital performance in your marketplace and create a road-map.
Most importantly, all of these services come with set of recommendations for improvement. And if you would like to implement the recommendations in-house, take a look at on-site user experience training for your team.
Not sure which user experience services are right for you? Let’s talk.